Directing // Mercedes E350e Facebook Live Photo

To showcase the electric prowess of the new E350e Mercedes Benz, we delved into Live Photo on Facebook.

The goal for this project was showcase the four Key features of the new electric powered E350e as the user place their thumb on the static image which will power up to show the video behind the static image. The audience will then be prompted to Test Drive the car to experience the hybrid beast.

Client: Mercedes-Benz Malaysia
Agency: BBDO (M)
Producer: Zyra Khiruddin
DIrector: Hadi Muslim
Production: Roar Films
Post-Production: VHQ